Digital Marketing Manager

About the role

WAJJAD is looking for a full‑time Digital Marketing Manager to lead its online growth from our Cairo office. You will shape and execute digital strategies that increase brand visibility, generate qualified leads, and support the company’s B2B technology platforms.

Key responsibilities

• Plan, launch and optimise social media campaigns across multiple platforms.
• Design and manage lead‑generation initiatives to attract and convert potential clients.
• Monitor web analytics, track key performance indicators and adjust tactics based on data insights.
• Develop and implement comprehensive digital marketing strategies aligned with business goals.
• Collaborate closely with internal teams to ensure consistent brand messaging and seamless execution.

Required profile

• Proven expertise in digital marketing with a track record of successful campaigns.
• Strong social‑media marketing experience and ability to create engaging content.
• Experience in lead‑generation tactics for B2B audiences.
• Proficiency in web analytics tools to measure and optimise performance.
• Excellent project‑management and collaboration skills.
• Bachelor’s degree in Marketing, Communications, Business or a related field.
• Previous experience in the technology or B2B sector is a plus.

Required skills

• Social Media Marketing
• Lead Generation
• Web Analytics
• Digital Marketing Strategy