Digital Marketing Manager

About the role

We are looking for a seasoned Digital Marketing Manager to drive our B2B marketing initiatives and accelerate growth in the technology sector. The role is based on‑site in New Cairo and reports to senior leadership, shaping strategy and execution across all digital channels.

Key responsibilities

• Develop and implement comprehensive digital marketing strategies focused on B2B lead generation.
• Manage performance marketing campaigns, optimizing spend and ROI across SEO, SEM, Google Ads, and social media platforms.
• Oversee email marketing programs and nurture workflows to convert prospects into customers.
• Coordinate with sales and product teams to align messaging and support the sales funnel.
• Analyze campaign data, produce actionable insights, and continuously improve performance.
• Lead a cross‑functional team, providing guidance and stakeholder communication.

Required profile

• Minimum 10 years of experience in digital marketing, with a proven B2B track record.
• Experience in the technology or tech‑related industry is preferred.
• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Strong analytical mindset and excellent communication and leadership abilities.

Required skills

• SEO
• SEM
• Google Ads
• Social media advertising
• Email marketing
• CRM platforms
• Marketing automation platforms