Content Creator Specialist – Social Media & Visuals

About the role

The Content Creator Specialist will produce, curate, and manage engaging visual and written content that reflects Ninos Kids Wear’s brand identity. The role supports brand awareness and drives bookings by leveraging social media trends in the aesthetic and retail sector.

Key responsibilities

• Develop and produce high‑quality photos, videos, and graphics for Instagram, TikTok and other platforms.
• Create engaging captions, reels, carousels and stories that align with the brand tone.
• Collaborate with the marketing team on campaigns, capture behind‑the‑scenes content, and support special projects such as patient transformations and influencer collaborations.
• Monitor social media trends, respond to community comments, and report performance insights to improve reach and engagement.

Required profile

• Minimum 2 years of experience as a Content Creator or in a similar role.
• Previous experience in the retail industry is preferable.
• Proven portfolio showcasing retail marketing or content creation work.
• Strong understanding of social media platforms and current content trends.
• Creative mindset with strong attention to detail.

Required skills

• Social media platforms (Instagram, TikTok, etc.)
• Photo and video creation
• Graphic design