Short-Form Video Creator (Reels)

About the role

The Reel Creator will join Clayton Art House’s vibrant studio in Alexandria to produce short‑form video content that showcases workshops, events and community experiences. Working on‑site, you will capture the artistic process and translate it into engaging reels for Instagram, TikTok and other social platforms.

Key responsibilities

• Plan, storyboard and schedule short‑form video concepts aligned with the studio’s brand voice.
• Film workshops, classes and behind‑the‑scenes moments, handling basic lighting and sound equipment.
• Edit footage into polished reels, adding transitions, music and captions using mobile or desktop tools.
• Optimize each video for platform algorithms, monitor performance metrics and adjust content strategy accordingly.
• Collaborate with instructors, staff and participants to capture authentic, inclusive moments.
• Maintain a content calendar and ensure timely delivery, including occasional evenings or weekends.

Required profile

• Strong visual sense with an eye for artistic processes and dynamic storytelling.
• Excellent communication and teamwork skills to work respectfully with diverse creators.
• Organizational ability to manage multiple projects and meet tight deadlines.
• Experience creating reels or short‑form videos for creative or lifestyle brands is a plus.
• Familiarity with art, craft or DIY environments is advantageous.

Required skills

• Proficiency with video editing applications such as CapCut, InShot or Premiere Rush.
• Basic knowledge of lighting, sound capture and mobile filming techniques.
• Understanding of Instagram, TikTok and other short‑form platform best practices.