Creative and Design Lead

About the role

Homzmart, Egypt's marketplace for furniture and home goods, is looking for a Creative and Design Lead. The role owns the creative output across all brand and campaign work, sets art direction and the quality standard, and directs the designers who produce it.

Key responsibilities

• Develop campaign concepts and creative routes from marketing briefs
• Set art direction and brand guardrails across paid, onsite, lifecycle and social channels
• Direct designers and editors through references, critique and review
• Approve all creative output before release
• Produce hero assets that define the look of each campaign
• Plan design and video capacity against the campaign calendar
• Apply AI-assisted production tooling where it adds speed without compromising quality

Required profile

• 3 to 5 years in design with art direction responsibility
• Portfolio showing strong visual judgement and range
• Ability to critique work precisely and raise the standard of others
• Proven delivery against a fast campaign calendar

Required skills

• Fluency in current design and motion tooling
• Preferred: e-commerce or retail brand experience, motion and video direction, and production experience with generative AI tooling