Digital Marketing Specialist – Remote (Saudi & GCC focus)

About the role

We are looking for a results‑driven Digital Marketing Specialist to design and execute performance‑focused campaigns that generate qualified leads and business growth, especially in the Saudi and GCC markets. This role is remote and supports our website development, e‑commerce, and branding services.

Key responsibilities

• Develop and implement a comprehensive digital marketing strategy.
• Plan, manage, and optimise paid campaigns on Google Ads, Meta Ads, and optionally LinkedIn, TikTok or Snapchat.
• Identify the most effective channels for each service and target market.
• Optimise landing pages to boost conversion rates.
• Track and analyse performance using Google Analytics 4, Google Tag Manager, Meta Pixel and other tools.
• Reduce customer acquisition cost while maximising results through continuous optimisation.
• Conduct A/B testing to improve campaign outcomes.
• Prepare regular performance reports with actionable recommendations.
• Stay updated on the latest digital marketing trends and best practices.

Required profile

• Proven digital marketing experience with measurable results.
• Hands‑on expertise in Google Ads and Meta Ads.
• Experience targeting the Saudi Arabian or GCC market.
• Background in marketing services for website development, e‑commerce or IT companies.
• Strong analytical skills and data‑driven decision making.

Required skills

• Google Ads
• Meta Ads
• LinkedIn Ads (preferred)
• TikTok Ads (preferred)
• Snapchat Ads (preferred)
• Google Analytics 4
• Google Tag Manager
• Meta Pixel
• SEO
• Landing page optimisation
• A/B testing