Marketing Manager – End-to-End Ownership

About the role

We are seeking a hands‑on Marketing Manager to own the full marketing lifecycle, from strategy creation to daily execution. You will shape our brand presence across social channels, drive qualified lead flow, and continuously optimise performance.

Key responsibilities

• Develop annual and quarterly marketing plans, set KPIs, and forecast results.
• Manage all social media accounts (Facebook, Instagram, LinkedIn, TikTok, X, YouTube) including content calendar, copywriting, and community engagement.
• Plan, launch, and optimise paid campaigns on Meta, Google, LinkedIn and TikTok, building landing pages and full funnels.
• Coordinate lead flow into the CRM, collaborate with sales on lead quality, and report conversion metrics.
• Support inbound growth through SEO, blog content, email marketing and automation.
• Oversee marketing budget, work with agencies, freelancers and influencers, and deliver performance dashboards.

Required profile

• Proven ability to design and execute end‑to‑end marketing strategies.
• Strong analytical mindset with experience measuring ROI and optimizing campaigns.
• Excellent written communication and brand‑consistent content creation.

Required skills

• Meta Business Suite
• Google Analytics 4
• Google Ads
• Meta Ads
• LinkedIn Ads
• TikTok Ads
• CRM management
• SEO
• Email marketing
• Marketing automation

What we offer

• Opportunity to own a full marketing function in a growing company.
• Collaborative on‑site work environment in Cairo.