Performance Marketing Specialist (Remote)

About the role

The Performance Marketing Specialist will join Digital Dynamic Pro remotely to design, launch and optimise digital campaigns that acquire, convert and retain users. You will work cross‑functionally to ensure campaigns deliver maximum ROI and stay aligned with the latest industry trends.

Key responsibilities

• Develop and implement performance‑driven campaign strategies across SEM, SEO, display, affiliate and social media channels.
• Manage end‑to‑end execution of paid media campaigns, including budgeting, targeting and scheduling.
• Analyse campaign performance data using analytics tools and generate actionable insights.
• Conduct A/B testing and conversion rate optimisation to improve key metrics.
• Monitor industry trends and best practices to continuously refine tactics.

Required profile

• Bachelor’s degree in Marketing, Business or a related field.
• 3+ years of experience in digital or performance marketing.
• Strong analytical, problem‑solving and communication abilities.
• Ability to multitask in a fast‑paced environment and manage projects with attention to detail.

Required skills

• Proficiency with Google Analytics and Google Ads (AdWords).
• Experience using various analytics and reporting tools.
• Hands‑on experience with A/B testing and conversion rate optimisation.
• Knowledge of SEM, SEO, display advertising, affiliate marketing and social media advertising.