Product Manager – Senior Associate (ETIC)

About the role

PwC’s Egypt Technology and Innovation Centre (ETIC) is seeking a Senior Associate Product Manager to drive the vision, strategy and delivery of one or more digital products. The role bridges customer needs, market opportunities and the delivery team, ensuring that product development aligns with business goals.

Key responsibilities

• Define and execute product vision and strategy, maintaining a clear roadmap that guides cross‑functional teams.
• Prioritise features based on revenue potential and customer adoption, and conduct competitive analysis to inform positioning.
• Gather market trends, competitive intelligence and customer feedback to refine product concepts.
• Create release plans, write actionable user stories and product requirements, and collaborate with designers on UI prototypes.
• Manage sprint adjustments, evaluate feature requests, and communicate prioritisation decisions to stakeholders.
• Lead non‑Scrum meetings, estimate effort with engineering, analyse actual vs. estimated effort and propose improvements.
• Mentor Product Owners and influence internal stakeholders to adopt the product vision.

Required profile

• Senior Associate level with proven experience in product management within a technology‑focused environment.
• Strong understanding of agile and lean methodologies and ability to coach teams.
• Excellent analytical skills to synthesize market data and customer insights.
• Effective communication and stakeholder‑management capabilities.

Required skills

• Agile working principles and practices.
• Product management techniques, including roadmap creation and user story writing.
• Experience with sprint planning and backlog prioritisation.