Social Media Specialist

About the role

We are looking for a visionary Social Media Specialist to ignite online communities and drive impactful digital narratives for our brand in Cairo. The role offers a flexible hybrid work model and can be full‑time, part‑time, or project‑based.

Key responsibilities

• Develop and execute comprehensive social media strategies aligned with business and marketing goals.
• Create, curate, and manage engaging content (text, image, video) across multiple platforms while ensuring brand consistency.
• Analyze performance data, generate insights, and report on key metrics to optimize future strategies.
• Stay updated on industry trends, platform changes, and competitor activities to identify new opportunities.
• Collaborate with internal teams such as marketing and design to ensure cohesive brand messaging.

Required profile

• 2‑5 years of proven experience as a Social Media Specialist or in e‑marketing.
• Bachelor’s degree in Marketing, Communications, or related field, or equivalent practical experience.
• Residency in Cairo or ability to commute for hybrid work requirements.

Required skills

• Social Media Management
• E‑Marketing
• Content Creation
• Social Media Analytics
• SEO
• SEM
• Copywriting