Social Media Strategist

About the role

We are looking for a creative and data‑driven Social Media Strategist to join our dynamic healthcare team. In this position you will design and execute innovative social media campaigns that boost our online presence, engage patients and stakeholders, and support our mission of delivering quality healthcare services.

Key responsibilities

• Develop and implement comprehensive social media strategies to increase engagement and brand awareness.
• Create and curate high‑quality content across multiple platforms, ensuring alignment with healthcare messaging.
• Analyze social media metrics, optimize campaigns, and report ROI to stakeholders.
• Collaborate with marketing and healthcare teams to maintain consistent branding and messaging.
• Monitor trends, tools, and applications in social media to stay ahead of best practices.

Required profile

• Bachelor's degree in Marketing, Communications, or a related field.
• At least 2 years of experience managing social media, preferably in the healthcare sector.
• Strong written and verbal communication skills with attention to detail.

Required skills

• Proficiency with Canva.
• Proficiency with Adobe Creative Suite.
• Experience using social media analytics tools.
• Experience with social media scheduling software.