Assistant Manager – Digital Marketing

About the role

The Assistant Manager – Digital Marketing will support digital marketing operations for Cairo Festival City and its mall. Reporting to senior digital leaders, the role ensures agency deliverables align with regional strategies and global brand standards.

Key responsibilities

• Translate marketing briefs into clear directions for agencies handling social media and digital media buying.
• Oversee implementation of social media content plans, campaigns and performance KPIs.
• Review and approve creative assets, copy and campaign plans to maintain brand voice.
• Act as primary liaison with digital and social media agencies, managing timelines, quality and documentation.
• Collaborate with Al-Futtaim’s Regional Digital Marketing Team to align local plans with regional strategy.
• Collect, consolidate and analyse performance data, generating insights and recommendations for optimisation.
• Present regular performance updates to internal stakeholders.

Required profile

• Proven experience coordinating digital and social media campaigns.
• Strong ability to manage external agencies and vendors.
• Excellent analytical skills with a focus on performance reporting.
• Effective communication and collaboration across cross‑functional teams.

Required skills

What we offer

• Opportunity to work with a leading regional conglomerate.
• Exposure to large‑scale retail and real‑estate projects.
• Collaborative environment with regional digital marketing expertise.