Brand Manager

About the role

Euphoria Brands, a leading Egyptian fashion house, is looking for a full‑time Brand Manager to join its team in Giza. You will be responsible for shaping and executing brand strategies that reinforce the company’s commitment to inclusivity and self‑expression.

Key responsibilities

• Develop and implement comprehensive brand strategies for multiple fashion labels.
• Plan, launch and monitor marketing campaigns to increase brand awareness and market share.
• Analyse market trends, consumer insights and competitor activity to identify growth opportunities.
• Collaborate with design, product, sales and retail teams to ensure consistent brand messaging.
• Manage brand budgets, track spend and evaluate campaign performance against business objectives.

Required profile

• Proven experience in brand management, marketing strategy and campaign execution.
• Strong analytical abilities for market research, data interpretation and performance evaluation.
• Proficiency in digital marketing and social‑media content planning.
• Excellent communication, leadership and project‑management skills.
• Creative problem‑solving mindset with a keen eye for fashion trends.
• Relevant experience in fashion or consumer‑goods industry is preferred.
• Bachelor’s degree in Marketing, Business Administration or a related field.

Required skills