Marketing Specialist

About the role

We are looking for a creative and results‑driven Marketing Specialist to join our growing team. You will develop and execute marketing strategies that strengthen our brand, generate leads, and support business growth. This remote, full‑time position works on U.S. business hours and offers a long‑term opportunity in a collaborative environment.

Key responsibilities

• Develop and execute marketing campaigns across digital and social media platforms.
• Create engaging content for social media, websites, email marketing, and promotional materials.
• Manage and optimize company social media accounts to increase brand awareness and engagement.
• Plan and execute email marketing campaigns and newsletters.
• Monitor campaign performance and prepare marketing reports using analytics tools.
• Conduct market research to identify trends, competitors, and new growth opportunities.
• Collaborate with internal teams to develop marketing strategies that support business objectives.
• Assist in creating marketing collateral, presentations, and promotional content.
• Maintain website content and ensure consistent branding across all platforms.
• Generate and nurture leads through various digital marketing initiatives.

Required profile

• Minimum of 2 years of experience in marketing, digital marketing, or a related field.
• Strong understanding of social media marketing, content marketing, and lead generation.
• Excellent written and verbal English communication skills.
• Strong organizational and project‑management abilities.
• Ability to analyze campaign performance and recommend improvements.

Required skills

• Meta Business Suite
• LinkedIn advertising tools
• Google Ads
• SEO knowledge
• Email marketing platforms
• Digital advertising best practices
• Microsoft Office
• Google Workspace
• Marketing analytics tools
• Canva
• Adobe Creative Suite
• HubSpot, Salesforce or Zoho CRM
• Google Analytics
• Marketing automation platforms
• Paid advertising campaign management

What we offer

• Remote work arrangement aligned with U.S. business hours.
• Full‑time, long‑term position with a growing organization.
• Collaborative and professional work environment.
• Opportunity to contribute to brand growth and business development through innovative marketing strategies.