Social Media Specialist

About the role

We are looking for a dynamic Social Media Specialist to join our boutique travel and event consultancy in downtown Cairo. You will be responsible for shaping our online presence, creating compelling content, and driving engagement across all social platforms.

Key responsibilities

• Develop and execute social media strategies aligned with brand objectives.
• Create, curate, and schedule engaging content for platforms such as Instagram, Facebook, LinkedIn, and Twitter.
• Plan and manage digital marketing campaigns, including paid social and influencer collaborations.
• Collaborate with internal teams to ensure consistent brand storytelling.
• Monitor, analyze, and report on performance metrics using analytics tools.
• Stay up‑to‑date with trends in travel, events, and luxury sectors to inform content.

Required profile

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in social media and digital marketing.
• Strong communication skills in English; Arabic is a plus.
• Creative, detail‑oriented, and able to work independently.

Required skills

• Social Media Marketing
• Digital Marketing
• Content Creation
• Analytics tools