Creative Copywriter for Beauty & Hair Care Brand

About the role

We are looking for a creative Copywriter to join Shosh® Arabia’s marketing team in Cairo. The role involves producing clear, engaging, and brand‑aligned copy for product pages, campaigns, social media, email and website content, supporting the company’s growth across the GCC and Egypt.

Key responsibilities

• Develop compelling copy for social media, digital ads, campaigns and website content.
• Write headlines, taglines, captions and short scripts for reels, videos and voice‑overs.
• Produce performance‑driven copy for paid platforms such as Meta, TikTok, Google, Snapchat and others.
• Collaborate with creative, design and marketing teams to translate briefs into catchy, relevant content.
• Adapt tone of voice to different brands, audiences and platforms while ensuring consistency.
• Generate fresh content ideas, hooks and campaign concepts.
• Proofread and edit materials to maintain accuracy and brand guidelines.

Required profile

• 2–3 years of proven experience as a Copywriter or Content Creator.
• Experience working in the Egyptian and GCC markets.
• Strong portfolio showcasing copy for campaigns, social media, performance ads and video scripts.
• Excellent writing skills in Arabic and good command of English.
• Ability to balance creative storytelling with sales‑driven messaging.
• Detail‑oriented with the capacity to manage multiple brands and projects simultaneously.

Required skills