Digital Media Manager

About the role

We are looking for a strategic, performance‑driven Digital Media Manager to own end‑to‑end media strategy across multiple brands and the AGM portfolio. You will lead media planning, execution, budget management and continuous optimization to maximize campaign impact and business results.

Key responsibilities

• Develop and execute integrated media strategies for all brands in the portfolio.
• Manage media planning, execution, optimization and budget allocation to ensure maximum ROI.
• Partner with media agencies to create channel strategies, media plans and content recommendations aligned with brand objectives.
• Drive excellence across paid, owned and earned media channels.
• Monitor performance, analyze data and continuously optimize campaigns using analytics insights.
• Negotiate with agencies and partners to secure best commercial value and media opportunities.
• Analyze market trends, audience behavior and campaign data to identify improvement opportunities.
• Collaborate with brand, marketing and cross‑functional teams to align media strategies with business goals.
• Prepare performance reports, dashboards and actionable recommendations for leadership.
• Stay updated on emerging digital platforms, technologies and best practices.

Required profile

• Bachelor’s degree in Marketing, Media, Communications, Business or a related field.
• 5‑8 years of experience in digital media, media planning or performance marketing.
• Proven experience managing media agencies, budgets and multi‑channel campaigns.
• Strong analytical, problem‑solving and data‑driven decision‑making abilities.
• Excellent negotiation, communication and stakeholder‑management skills.
• Ability to manage multiple projects in fast‑paced environments.

Required skills

• Google Analytics
• Meta Ads Manager
• DV360
• Google Ads