Head of Marketing & Co-founder (Part-Time, Remote)

About the role

EETronics, an Egyptian-EU deep-tech company building green smart home appliances and intelligent lighting solutions, is looking for a part-time, remote Head of Marketing who will also act as Co-founder. The role leads the marketing function, builds the brand and supports business expansion while working alongside the founders.

Key responsibilities

• Develop and execute the short- and long-term marketing strategy, define brand positioning locally and internationally, and run annual marketing plans, budgets, KPIs and growth initiatives.
• Run awareness and demand generation campaigns across digital, social media, events, PR and partnerships, and drive lead generation and customer acquisition.
• Own the brand identity and communication strategy, develop messaging for customers, investors, partners and media, and coordinate content such as presentations, website content, case studies and press releases.
• Support investor relations and fundraising communications.
• Lead, mentor and supervise the graphic designer and future marketing team, ensure visual identity consistency, and coordinate external agencies and freelancers.
• Work with founders and sales teams on customer acquisition and partnerships, and prepare materials for exhibitions, trade shows and investor presentations.
• Monitor campaign performance, track customer acquisition and brand awareness metrics, and produce regular performance reports.

Required profile

• Bachelor's degree in Marketing, Business Administration, Communications or a related field.
• 5+ years of experience in marketing, business development, brand management or growth leadership.
• Previous experience in technology startups, IoT, smart home, electronics or sustainability is highly preferred.
• Proven track record of successful marketing campaigns and experience managing creative teams and external partners.
• Experience supporting fundraising, startup growth or international expansion is a strong advantage.

Required skills

• Digital marketing, content marketing, social media and PR.
• Brand development and stakeholder management.

What we offer

• Co-founder position on the executive leadership team with significant influence on strategy and growth.
• Future equity participation and long-term value creation.
• A dynamic startup environment with international growth ambitions.