Senior Media Buyer

About the role

We are looking for a talented and experienced Senior Media Buyer to lead our digital marketing strategy. You will design and manage media buying plans, oversee campaigns, and ensure optimal ROI and ROAS.

Key responsibilities

• Design and manage the media buying map, including marketing strategies, databases, emails, campaigns, and display advertising.
• Analyze campaign performance metrics and provide actionable insights to improve ROI, ROAS and achieve KPIs.
• Collaborate with advertising and media experts to optimize marketing efforts.
• Stay up-to-date on the latest digital marketing trends and technologies.
• Oversee and manage all digital contests, giveaways, and related projects.

Required profile

• BS/MS degree in Marketing or a relevant field.
• Minimum of 3 years of experience in digital marketing or advertising.
• Experience managing budgets and optimizing spend for maximum ROI.
• Solid knowledge of website analytics tools (Google Analytics, Web Trends).
• Up-to-date knowledge of the latest digital marketing trends and technologies.
• Willingness to work full‑time onsite in Sheraton.

Required skills

• Google Analytics
• Google AdWords
• Facebook Ads Manager
• Email marketing solutions
• Web Trends analytics