Digital Marketing Manager – SaaS & Tech Solutions

About the role

Morasalaty is seeking a seasoned Digital Marketing Manager to drive brand growth and lead acquisition for its SaaS platform. The role blends strategic planning with hands‑on execution, working closely with product and sales teams to deliver data‑driven results.

Key responsibilities

• Develop and implement comprehensive digital marketing strategies to boost brand awareness and market expansion.
• Optimize lead generation and customer acquisition funnels using advanced automation and digital tools.
• Oversee paid advertising, content marketing, and SEO initiatives to maximize ROI/ROAS.
• Conduct competitor analysis and monitor market trends to maintain a competitive edge.
• Lead internal marketing specialists and coordinate with product and sales teams for unified growth objectives.

Required profile

• 8+ years of progressive experience in digital marketing.
• Proven experience in SaaS or software marketing (mandatory).
• Strong strategic planning abilities and deep expertise in marketing automation.

Required skills

• Marketing automation platforms
• Digital advertising tools (e.g., Google Ads, Meta Ads)
• SEO tools and techniques