Marketing Specialist – IT Distribution (Cairo, Egypt)

About the role

We are seeking a dynamic, detail‑oriented Marketing Specialist to lead end‑to‑end marketing activities for a leading global software solutions portfolio in the Egyptian market. The role focuses on planning and executing integrated campaigns, collaborating with channel partners, and delivering measurable results.

Key responsibilities

• Develop quarterly marketing plans aligned with business and sales objectives.
• Design and execute digital campaigns, webinars, virtual events, partner workshops, email and social media initiatives.
• Manage marketing calendars, budgets, and activity plans.
• Coordinate with agencies, vendors, and internal teams to ensure timely, on‑budget delivery.
• Work closely with channel partners to follow up on leads, track ROI, and support co‑marketing efforts.
• Prepare regular performance reports and present insights to regional management and vendors.
• Collaborate with sales, product, finance, and operations to align marketing initiatives with business priorities.

Required profile

• Bachelor’s degree in Marketing, Business Administration, Communications or related field.
• 3–6 years of experience in B2B marketing, channel marketing or IT distribution marketing.
• Strong understanding of digital marketing and lead generation strategies.
• Proven experience managing channel partners and co‑marketing initiatives.

Required skills

What we offer

• Opportunity to work with a global software portfolio.
• Collaborative environment with cross‑functional teams.
• Exposure to the fast‑growing IT distribution market in Egypt.