Senior SEO & ASO Specialist – Travel & Tourism

About the role

Ocoda Agency is looking for a high‑caliber Senior SEO & ASO Specialist to lead the organic growth of the Hojuzat brand across the GCC travel market. You will own both web‑based SEO and app‑based ASO strategies, ensuring Hojuzat appears as the top result for luxury travel queries in Saudi Arabia and beyond.

Key responsibilities

• Develop and execute end‑to‑end SEO strategies for the Hojuzat website, focusing on technical SEO, content clusters, and AI‑driven SGE optimization.
• Own the ASO roadmap for iOS and Android, optimizing screenshots, video previews, custom product pages, and keyword targeting.
• Bridge web content to app conversions through deep‑linking, inbound funnel design, and organic attribution tracking.
• Collaborate with development teams to maintain fast Core Web Vitals, mobile‑first architecture, and proper schema markup.
• Lead Arabic and English content creation aligned with commercial calendars (e.g., Jeddah Season, Ramadan).

Required profile

• 4+ years of hands‑on SEO and ASO experience, preferably in travel, OTA, or high‑traffic marketplaces.
• Native‑level Arabic proficiency, with strong knowledge of Saudi dialect nuances.
• Proven track record of driving organic traffic and app installs in the GCC region.

Required skills

• ASO tools: AppTweak, MobileAction
• SEO tools: SEMrush, Ahrefs, Google Search Console
• Technical expertise: Schema markup, JavaScript SEO, Mobile app deep linking

What we offer

• Opportunity to shape the organic presence of a fast‑growing luxury travel brand.
• Collaborative environment with cross‑functional teams.
• Competitive compensation package.