Social Media Specialist

About the role

We are a fast‑growing youth fashion brand with several retail locations across the Delta region. We are looking for a creative and motivated Social Media Specialist to strengthen our online presence and drive engagement on key platforms.

Key responsibilities

• Manage and grow the brand’s Facebook, Instagram, and TikTok accounts.
• Develop and execute content plans that align with brand identity and marketing goals.
• Coordinate with photographers and content creators to produce engaging photo and video assets.
• Set up, monitor, and optimise Meta advertising campaigns.
• Analyse performance data and provide actionable recommendations.
• Stay up‑to‑date with social media trends and fashion industry developments.
• Contribute creative ideas to increase reach, engagement, and online sales.

Required profile

• Previous experience in social media management.
• Good knowledge of Meta Business Suite and TikTok platforms.
• Basic proficiency with Canva and CapCut.
• Experience in fashion, retail, or e‑commerce is a plus.
• Must be based in Mansoura or nearby areas.

Required skills

• Meta Business Suite
• TikTok platform
• Canva
• CapCut