Digital Marketing Manager

About the role

EgyMap is seeking a strategic, performance‑driven Digital Marketing Manager to shape and execute its digital presence, driving measurable growth across multiple channels.

Key responsibilities

• Develop and implement a comprehensive digital marketing strategy aligned with business objectives.
• Plan, launch, and optimize campaigns across social media, SEO, PPC, email, and content marketing.
• Monitor performance metrics, calculate KPIs and ROI, and produce regular reports for senior management.
• Increase website traffic, lead generation, and conversion rates while improving user experience and landing page performance.
• Analyze customer behavior and digital insights to refine tactics.
• Collaborate with content, design, and sales teams to ensure cohesive messaging.
• Research, test, and adopt new marketing tools, platforms, and growth opportunities.
• Manage influencer and strategic partnership collaborations when relevant.

Required profile

• Proven experience in digital marketing, preferably in a managerial or leadership capacity.
• Strong analytical and strategic thinking abilities.
• Excellent project, time, and stakeholder management skills.
• Effective communication and presentation capabilities.
• Ability to work collaboratively and lead cross‑functional initiatives.

Required skills

• SEO & SEM
• Google Analytics and reporting tools
• Paid advertising platforms
• Social media management tools
• Email marketing and marketing automation

What we offer

• Opportunity to lead digital strategy for a growing company.
• Collaborative environment with cross‑functional teams.
• Exposure to diverse sectors such as real estate, franchise, and investment.