Performance Marketing and Media Buyer Specialist

About the role

Dot IT is looking for a performance marketing and media buyer specialist in Cairo. You will collaborate with cross-functional teams to plan and execute media buying strategies, negotiate media space and optimise campaigns to meet client targets.

Key responsibilities

• Research and identify the most effective media channels for clients
• Negotiate and purchase media space for cost-effective placements
• Monitor and optimise media campaigns to achieve target KPIs
• Analyse data to refine media strategies and improve ROI
• Develop and implement integrated digital marketing strategies across platforms
• Work with clients to understand their goals, target audience and industry trends
• Lead, mentor and manage a team of digital marketers
• Stay up to date with industry trends, tools and technologies, and conduct competitive analysis

Required profile

• 4-5 years of hands-on experience in media buying, including managing campaigns on Google, Facebook & Instagram, LinkedIn, Twitter and TikTok
• Strong negotiation and communication skills
• Analytical mindset, critical thinking and proven analytical skills
• Results-oriented, self-motivated and able to work in a collaborative team
• Strong organisational and time management skills

What we offer

• Competitive salary
• Opportunity to work with a dynamic and innovative team
• Professional growth and development opportunities
• Flexible working hours and remote work