Sales Manager – HDPE Pipes

About the role

The Sales Manager – HDPE Pipes is responsible for developing and executing the commercial strategy to grow sales, market share and profitability for the company's HDPE pipe product lines across assigned regions and customer segments. The role leads a sales team, manages key customer relationships and collaborates with technical, supply‑chain and product teams to deliver customer‑focused solutions.

Key responsibilities

• Develop and implement a comprehensive sales strategy, set annual targets, territory plans, pricing and promotional activities.
• Analyse market trends, competitor activity and customer needs to identify growth opportunities and risks.
• Identify, prospect and win new customers in municipal water, irrigation, industrial, oil & gas and construction sectors.
• Manage and grow strategic key accounts through regular engagement, commercial negotiations and value‑added proposals.
• Maintain long‑term relationships with consultants, contractors, distributors and government procurement bodies.
• Work closely with Technical and Product teams to create tailored HDPE pipe solutions, support tender responses, product demonstrations and site visits.
• Provide commercial guidance on pricing, payment terms, contracts and warranty conditions.
• Collaborate with Marketing to produce product collateral, case studies and promotional campaigns.
• Represent the company at trade shows, industry events and customer forums, and drive specification inclusion through technical seminars and training.

Required profile

• Bachelor’s degree in Engineering, Business, Commerce or a related discipline; technical qualification in civil, mechanical or polymer engineering is advantageous.
• Post‑graduate qualification (MBA or equivalent) is desirable.
• Minimum 5 years of sales experience in pipes, plastics, building materials, infrastructure or industrial products.
• At least 3 years in a sales leadership role managing teams, channels or key accounts.
• Proven track record selling HDPE pipes, PE materials or related fluid‑handling systems.
• Experience engaging with municipal authorities, contractors, consultants and distributors across regional markets.

Required skills

• In‑depth knowledge of HDPE pipe products and PE material specifications.
• Understanding of fluid‑handling system requirements and tender processes.
• Experience in commercial negotiations, pricing strategy and margin management.