Creator Marketing & User-Generated Content Director

About the role

Kijamii is launching a dedicated Creator Marketing & User-Generated Content business unit. As Director you will own the full product, commercial, operational and financial performance of this fast‑growing service line across Kijamii’s markets.

Key responsibilities

• Define and execute the unit’s strategy, service offering, growth roadmap and P&L.
• Develop pricing models, margin guidelines and proposal structures to ensure scalability and profitability.
• Lead creator selection methodology covering relevance, audience fit, credibility, content quality and brand safety.
• Oversee end‑to‑end campaign delivery: briefing, shortlisting, negotiation, contracting, creation, approvals, publishing and reporting.
• Collaborate with Business Development, Account Management, Creative, Paid Media, Finance and Legal on pitches and contracts.

Required profile

• 10+ years of experience in influencer marketing, creator marketing, social media or integrated communications.
• Agency background with a focus on GCC and Egypt markets is a major advantage.

Required skills

• Social media content marketing
• Creator pricing negotiations
• Integrated communications
• User‑Generated Content
• Influencer marketing
• Digital strategy
• Talent management
• Client presentations
• Contracts
• Performance measurement
• Campaign operations
• Commercial discussions