Junior Marketing Executive – SEO & Paid Search

About the role

We are seeking a data‑driven Junior Marketing Executive to own and grow our organic and paid search channels. You will be responsible for increasing visibility, driving qualified traffic and maximising ROI across SEO and Google Ads, with no social media responsibilities.

Key responsibilities

• Plan, launch and optimise Google Ads campaigns across Search, Shopping, Display and Performance Max.
• Conduct keyword research, competitor analysis and technical SEO audits.
• Implement on‑page and technical SEO improvements in partnership with developers.
• Develop and manage link‑acquisition and outreach programmes.
• Write and refine ad copy, landing‑page copy and meta content.
• Set up and maintain Google Tag Manager, conversion tracking and goal configuration.
• Report weekly and monthly on traffic, rankings, CTR, CPC, ROAS and leads.
• Manage advertising budget to meet cost‑per‑acquisition targets.
• Collaborate with the content team to align SEO strategy with editorial output.
• Monitor algorithm updates and adapt strategy accordingly.

Required profile

• 2+ years of experience in a dedicated SEO and/or paid‑search role.
• Proven ability to grow organic rankings and achieve target ROAS/CPA.
• Analytical mindset with strong data interpretation skills.
• Excellent written English for ad copy and on‑page content.
• Google Ads certification is a plus.

Required skills

• Google Ads (Search, Shopping, Display, Performance Max)
• Technical SEO (crawlability, schema markup, Core Web Vitals)
• Google Analytics 4, Google Search Console, Google Tag Manager
• SEO tools such as Semrush, Ahrefs or Screaming Frog