Content Creator & Media Buyer (Social Media)

About the role

Export4Me is looking for a creative professional who can both produce engaging social‑media content and manage paid media campaigns. The role focuses on generating qualified leads and raising brand awareness for the company’s B2B export services in international markets.

Key responsibilities

• Create posts, scripts, captions and brief designers or videographers for Facebook, Instagram, LinkedIn and YouTube.
• Plan, set up and manage paid campaigns on Meta Ads, Google/YouTube Ads and, when needed, LinkedIn Ads.
• Monitor and optimise campaigns to meet objectives such as traffic, leads, messages and conversions.
• Conduct basic audience and competitor research to refine targeting and messaging.
• Collaborate with the creative team to ensure assets align with campaign goals and brand guidelines.
• Track, analyse and report key metrics (CPC, CTR, CPL, CPM, conversions) and recommend improvements.

Required profile

• Proven experience as a media buyer for social‑media platforms with demonstrable campaign results.
• Strong command of Meta Ads Manager and at least one of Google Ads, YouTube Ads or LinkedIn Ads.
• Experience writing copy for social‑media posts and advertisements.
• Ability to interpret campaign data and make data‑driven decisions.
• Familiarity with pixels, tracking, basic funnels and remarketing audiences is a plus.
• Good written English; Arabic copywriting is an advantage.
• Organised, accountable and comfortable working against performance targets.

Required skills

• Meta Ads Manager
• Google Ads / YouTube Ads
• LinkedIn Ads (optional)
• Social‑media copywriting
• Pixel implementation and tracking
• Data analysis and reporting

What we offer

• Opportunity to build and scale paid campaigns for a B2B export consulting firm.
• Direct collaboration with management and the creative team.
• Competitive compensation based on experience and performance.
• Potential for growth as the marketing function expands.