Marketing Communication Senior Specialist

About the role

Vodafone is looking for a senior Marketing Communication Specialist to lead first‑class ATL, BTL and social media activities for a defined market segment. You will shape the brand’s voice, support commercial communications, and help build a strong market perception of Vodafone’s products and services.

Key responsibilities

• Lead the planning, execution and measurement of integrated marketing communication campaigns (ATL, BTL, digital and social).
• Collaborate with external advertising agencies to develop innovative consumer‑focused communication initiatives.
• Maintain alignment with marketing segments to ensure consistent commercial communication strategies.
• Manage third‑party agency deliverables, budgets and timelines to achieve best value.
• Produce consistent copy across social, digital and on‑ground channels.
• Support the Enterprise brand with strategy, brand management and 360° communication activities.

Required profile

• Creative, bright individual able to interpret briefs quickly and meet changing deadlines.
• Positive attitude, strong work ethic and ability to work independently.
• Experience in an advertising or communication agency is preferred.
• Enthusiasm for next‑generation digital advertising products.

Required skills