Social Media Content Creator

About the role

We are seeking a strategic Social Media Content Creator to join the Marketing department of Emirates Group in Nasr City. You will be the voice and visual storyteller of our brand, producing high‑quality, engaging content across a range of digital platforms.

Key responsibilities

• Ideate, write and produce content for social media channels (Instagram, TikTok, LinkedIn, YouTube, Facebook), blogs, newsletters and website copy.
• Collaborate with graphic designers, video editors and marketing managers to deliver integrated multi‑channel campaigns.
• Assist in planning and maintaining the editorial calendar to ensure a consistent posting schedule aligned with marketing goals.
• Monitor industry trends, platform algorithm updates and digital culture to keep content fresh and innovative.
• Engage the community by crafting posts that encourage interaction and brand loyalty.
• Track performance metrics, extract insights and refine content strategies to maximise engagement and conversions.

Required profile

• Minimum 3 years of professional experience as a Content Creator, Social Media Manager, Copywriter or similar role.
• Strong portfolio demonstrating writing ability, social media campaigns and multimedia content.
• Excellent copywriting and editing skills with the ability to adapt tone to brand voice.
• Analytical mindset with experience using social media analytics tools.
• Effective communicator and proven team player.

Required skills

• TikTok
• Instagram
• LinkedIn
• YouTube
• Facebook
• Canva
• Adobe Creative Suite
• CapCut
• Social media analytics tools