Social Media Marketing Specialist

About the role

We are seeking a creative and results‑driven Social Media Marketing Specialist to join GrooHub’s marketing team in Cairo. The role focuses on developing and executing social media strategies that boost brand visibility and engagement across key platforms.

Key responsibilities

• Plan, implement and optimise social media strategies on Facebook, Instagram, LinkedIn, TikTok and other major channels.
• Create, schedule and publish engaging content that aligns with brand objectives.
• Manage daily community interaction and respond to audience queries.
• Monitor performance metrics, generate monthly reports and provide actionable insights.
• Collaborate with designers, video editors and the broader marketing team to produce high‑quality campaigns.
• Stay current with platform updates, trends and best practices.

Required profile

• Minimum 3 years of proven experience as a Social Media Specialist.
• Strong communication and organisational abilities.
• Proven capacity to handle multiple projects and meet deadlines.
• Immediate availability or ability to join on short notice.

Required skills

• Facebook
• Instagram
• LinkedIn
• TikTok
• Content planning
• Social media management tools