Senior Media Executive

About the role

Chain Reaction, an award-winning digital marketing agency based in the GCC and Levant, is looking for a proactive and experienced Senior Media Executive. The role covers both online and offline media planning and execution, managing multi-channel campaigns, using audience insights to drive performance and supporting strategic media initiatives across digital and traditional platforms.

Key responsibilities

• Plan, execute and optimise media campaigns across digital channels, including Google Ads, Meta Ads Manager, TikTok Ads and YouTube Audience.
• Support offline media planning and execution, keeping it aligned with overall marketing objectives.
• Use audience research and analytics tools such as Ipsos Statex, Global Web Index and either X Plan or Z Plan to inform media strategies.
• Monitor campaign performance, analyse results and provide actionable insights to improve ROI.
• Collaborate with internal teams and external partners so campaigns match brand guidelines and business goals.
• Prepare reports, presentations and dashboards using Microsoft Office, with a strong focus on Excel for data handling and PowerPoint for stakeholder communication.

Required profile

• 2 to 3 years of relevant experience.
• Proven experience managing digital media campaigns across biddable platforms (Google, Meta, TikTok, YouTube).
• Extensive experience in the UAE market.
• Experience planning and executing both online and offline media campaigns.
• Agency experience is a plus.

Required skills

• Familiarity with audience research tools such as Ipsos Statex, Global Web Index and either X Plan or Z Plan.
• Strong working knowledge of Microsoft Office, especially Excel and PowerPoint.
• Solid analytical skills, able to turn data into actionable media recommendations.
• Excellent organisational, communication and multitasking abilities.

What we offer

• A voice that matters within the team, with continuous growth and learning opportunities.
• A positive environment that prioritises well-being and health.
• A strong, supportive team committed to motivating you personally and professionally.